Members of the Emirates Skywards loyalty scheme can now earn miles when shopping with over 1,500 UK and US brands.
Members can access the shopping site either through the Emirates app or via skywardsmilesmall.com, and once logged into their Skywards account can earn up to 15 miles for each £1 spent.
When Business Traveller checked the site today, current offers included one mile for each £1 spent at M&S and TK Max, up to 4.5 miles per £1 spent at Selfridges, four miles per £1 spent at Gap UK, and up to 4.5 miles per £1 spent at Groupon UK.
Once members have made eligible purchases, they should see a ‘Pending’ note in the My Purchases section at skywardsmilesmall.com within five working days, and miles will then be credited with 45 days.
Last year Emirates launched the location-based Skywards Everyday app for members based in the UAE, allowing customers to earn miles on retail, entertainment and dining purchases across over 250 brands in 1,000 outlets in the region.