Logitech, That Canary In PC Coal Mine, Just Fell Off Its Perch
Logitech made hay during the pandemic but like many businesses dependent on the PC ecosystem, turnover is tanking and income is tumbling.
The peripheral maker recorded revenue of $1.149 billion [PDF] for Q2 ended 30 September, down 12 percent year-on-year. For those six months, Logitech booked revenue of $2.308 billion, down a near $310 million on the same period of 2021.
President and CEO Bracken Darrell said the company has twenty new products to lure consumers for the holidays because nothing says you love someone like a new mouse. This lineup, he says, can “tap into the long-term trends of hybrid work, video everywhere, gaming and digital content creation.”
Nearly all product divisions reported declining sales in the quarter: Pointing Devices was down two percent to $185 million; Keyboard and Combos fell 15 percent to $200.8 million, Gaming was down 10 percent to $297.6 million, and PC Webcams shrank 36 percent to $60 million.
The only relief came from the Video Collaboration unit, which grew two percent to $236.2 million.
The PC market swelled in 2021, in terms of the number of units shipped, but inflation and other factors have taken a toll in 2022, with declines recorded in calendar Q1, Q2 and a sharp correction in Q3. Gartner, for example, estimates that shipments plunged 19.5 percent in the June to September quarter – the steepest fall since it began recording PC sales.
- Why are PC webcams crap? Lenovo says it knows the reason
- Hardware makers criticized for eco double standards
- Lenovo reveals rollable laptop and smartphone screens
- More than 4 in 10 PCs still can't upgrade to Windows 11
After the hopeful holiday push, Logitech claims plenty of gadgets are lined up for 2023 when enterprises are expected to start refreshing aging PC fleets with newer boxes capable of running Windows 11 and possibly the Sight AI Camera for video collaboration that has existing traction.
Logitech reported its Q3 operating profit at $127.4 million versus $179.4 million a year ago. This is despite the device maker lopping almost 25 percent off operating expenses. For the six months, operating profit was $1834 million compared to $326.3 million.
The company also revealed on Tuesday that CFO Nate Olmstead will be leaving Logitech but intends to remain on board while the search for a successor continues. ®
From Chip War To Cloud War: The Next Frontier In Global Tech Competition
The global chip war, characterized by intense competition among nations and corporations for supremacy in semiconductor ... Read more
The High Stakes Of Tech Regulation: Security Risks And Market Dynamics
The influence of tech giants in the global economy continues to grow, raising crucial questions about how to balance sec... Read more
The Tyranny Of Instagram Interiors: Why It's Time To Break Free From Algorithm-Driven Aesthetics
Instagram has become a dominant force in shaping interior design trends, offering a seemingly endless stream of inspirat... Read more
The Data Crunch In AI: Strategies For Sustainability
Exploring solutions to the imminent exhaustion of internet data for AI training.As the artificial intelligence (AI) indu... Read more
Google Abandons Four-Year Effort To Remove Cookies From Chrome Browser
After four years of dedicated effort, Google has decided to abandon its plan to remove third-party cookies from its Chro... Read more
LinkedIn Embraces AI And Gamification To Drive User Engagement And Revenue
In an effort to tackle slowing revenue growth and enhance user engagement, LinkedIn is turning to artificial intelligenc... Read more