Animal Crossing Boosts Nintendo Sales

A passenger uses a Nintendo Switch to play video game 'Animal Crossing: New Horizons' on a subway train of Beijing Subway Line 1 on June 14, 2020 in Beijing, China.Image copyright Getty Images

More than 22 million copies of the latest Animal Crossing video game have been sold since its March release as the pandemic drives a gaming surge.

Developer Nintendo said the title's popularity lifted profits from April to June to 106.4bn yen (£770m) - more than five times higher than a year ago.

Sales show "no loss of momentum", and other games are also seeing strong demand, the Japanese firm added.

Animal Crossing's success also boosted sales of its Switch gaming device.

Nintendo said it sold 5.7 million Switch units in the quarter, up from 2.1 million a year ago. More than half of the consoles played for the first time in the quarter were used for Animal Crossing, it added.

The gains came despite lockdown-related production strains - Nintendo said it had difficulty getting parts.

The company said those issues have eased, although a lag between production and delivery means shortages continue in many regions.

"We work hard to be able to deliver these products to consumers as quickly as possible," Nintendo said.

The original Animal Crossing was released in 2001.

The latest title, Animal Crossing: New Horizon - in which players share an island with anthropomorphic creatures and complete tasks to earn money - has been a runaway success during the pandemic, drawing in people looking for escape and alternative ways to socialise.

Media playback is unsupported on your device

Media captionA couple whose wedding was cancelled invited friends and family to watch them tie the knot virtually

Nintendo said the 10.6 million Animal Crossing: New Horizons games sold in the quarter outstripped other Nintendo games sales by a factor of 10.

In overall sales, it trails only the firm's Mario Kart 8 Deluxe, which has sold more than 26 million copies since its release in 2017.

Overall Nintendo sales were 358.1bn yen in the quarter, more than double last year. Profits reached 106.4bn yen, compared with 16.6bn yen last year.

"The numbers are insane," industry analyst Serkan Toto of Kantan Games said on Twitter.

But Nintendo has said the gaming boom is likely to fade as lockdowns ease.

It did not change its full-year forecast for 200bn yen in profits, which would be a decline from the 259bn yen it earned in its last financial year.

RECENT NEWS

From Chip War To Cloud War: The Next Frontier In Global Tech Competition

The global chip war, characterized by intense competition among nations and corporations for supremacy in semiconductor ... Read more

The High Stakes Of Tech Regulation: Security Risks And Market Dynamics

The influence of tech giants in the global economy continues to grow, raising crucial questions about how to balance sec... Read more

The Tyranny Of Instagram Interiors: Why It's Time To Break Free From Algorithm-Driven Aesthetics

Instagram has become a dominant force in shaping interior design trends, offering a seemingly endless stream of inspirat... Read more

The Data Crunch In AI: Strategies For Sustainability

Exploring solutions to the imminent exhaustion of internet data for AI training.As the artificial intelligence (AI) indu... Read more

Google Abandons Four-Year Effort To Remove Cookies From Chrome Browser

After four years of dedicated effort, Google has decided to abandon its plan to remove third-party cookies from its Chro... Read more

LinkedIn Embraces AI And Gamification To Drive User Engagement And Revenue

In an effort to tackle slowing revenue growth and enhance user engagement, LinkedIn is turning to artificial intelligenc... Read more