Amazon To Begin Drone Deliveries In Lockeford, California This Year
Amazon's latest delivery drone, the MK27-2
Amazon says it will begin delivering parcels to shoppers by drone for the first time later this year, pending final regulatory approval.
Users in the Californian town of Lockeford will be able to sign up to have thousands of goods delivered by air to their homes, it said.
The shopping giant has promised drone delivery for years but has faced delays and reported setbacks.
But it said it planned to roll out the service more widely after Lockeford.
"The promise of drone delivery has often felt like science fiction," it said in a blog post. "[But] later this year, Amazon customers living in Lockeford, California, will become among the first to receive Prime Air deliveries.
"Their feedback about Prime Air will help us create a service that will safely scale to meet the needs of customers everywhere."
Amazon said the drones will be programmed to drop parcels in the backyards of customers in Lockeford, which has a population of about 4,000 people.
They will be able to fly "beyond-line-of-sight", meaning they don't have to be controlled by a visual observer and instead use sensors to avoid other aircraft, people, pets and obstacles.
The aim is to get packages to customers safely in less than an hour, the retailer said.
'Within months'
In the past, Amazon has been accused of using the promise of drone delivery as a headline-grabber to push its publicity around its Prime membership service.
In 2013, former boss and founder Jeff Bezos pledged to fill the skies with a fleet of delivery drones within five years. And in 2019, Amazon said it would be delivering by drone to customers "within months".
In April, a report by news site Bloomberg alleged safety concerns over its drones - although the retailer said it "rigorously" tested its flights in compliance with "all applicable regulations".
In December 2016, the company ran an apparently successful trial in Cambridge, UK. A package was delivered, by drone, in 13 minutes.
Since then it has trialled drone delivery partnerships with the US retailer Walmart and the courier firms FedEx and UPS.
Explaining how Prime Air deliveries would work, Amazon said: "Once onboarded, customers in Lockeford will see Prime Air-eligible items on Amazon. They will place an order as they normally would and receive an estimated arrival time with a status tracker for their order.
"For these deliveries, the drone will fly to the designated delivery location, descend to the customer's backyard, and hover at a safe height. It will then safely release the package and rise back up to altitude."
From Chip War To Cloud War: The Next Frontier In Global Tech Competition
The global chip war, characterized by intense competition among nations and corporations for supremacy in semiconductor ... Read more
The High Stakes Of Tech Regulation: Security Risks And Market Dynamics
The influence of tech giants in the global economy continues to grow, raising crucial questions about how to balance sec... Read more
The Tyranny Of Instagram Interiors: Why It's Time To Break Free From Algorithm-Driven Aesthetics
Instagram has become a dominant force in shaping interior design trends, offering a seemingly endless stream of inspirat... Read more
The Data Crunch In AI: Strategies For Sustainability
Exploring solutions to the imminent exhaustion of internet data for AI training.As the artificial intelligence (AI) indu... Read more
Google Abandons Four-Year Effort To Remove Cookies From Chrome Browser
After four years of dedicated effort, Google has decided to abandon its plan to remove third-party cookies from its Chro... Read more
LinkedIn Embraces AI And Gamification To Drive User Engagement And Revenue
In an effort to tackle slowing revenue growth and enhance user engagement, LinkedIn is turning to artificial intelligenc... Read more