advertising


Adani-owned NDTV Profit Plunges About 98% On Weak Advertising Demand

Banking - Published date: .

NDTV reported a consolidated net profit of 5.9 million rupees ($72,206.58) for the quarter ended March 31, compared with... Read more

Avyan Holdings Signs JV With All About Outdoor To Launch New OOH Business

World - Published date: .

The company uses geospatial data and road traffic data to help discover various out-of-home locations where the target a... Read more

Apple Updating Ad, Search Features To Separate OS From Google: Report

Banking - Published date: .

Earlier this month, Apple announced 'Business Connect' which allows companies to claim their legal location and interact... Read more

On Industry Demand, ASCI Extends 'Dark Patterns' Paper Feedback Deadline

Banking - Published date: .

According to data analysed by ASCI, 29 per cent of ads in 2021-22 were misleading Read more

Google Parent Alphabet Nearly Doubles Annual Profit

Breaking - Published date: .

The firm predicts that its growth will continue in 2022 Read more

Advertising Volumes On TV Grow 3% In Nov, More Brands Using The Medium

Banking - Published date: .

Advertising volumes on television grew 3 per cent to 156 million seconds in November when compared to the year-ago perio... Read more

US States' Antitrust Lawsuit Against Google's Advertising Business Keeps Growing

Tech - Published date: .

Texas and pals are back with more details of Chocolate Factory's alleged efforts to unfairly rig the online advertising... Read more

He Called Himself The King Of Fraud. Now This Bot Lord Will Reign In Prison For Years

Tech - Published date: .

Thousands of servers, hundreds of thousands of IP addresses used by scammer to drum up $7m in fake web advert impressio... Read more

Antitrust Battle Latest: Google, Facebook 'colluded' To Smash Apple's Privacy Protections

Tech - Published date: .

Amended Texas complaint alleges backroom efforts to maintain ad dominance and more Several years ago, to deal with the ... Read more

Lenovo Pops Up Tips On Its Tablets. And By Tips, Lenovo Means: Unacceptable Ads

Tech - Published date: .

Amid customer fury, PC maker says it has 'no plans to add any further push notifications' to its stealth adware Lenovo ... Read more

Once Again, Facebook Champions Privacy ... Of Its Algorithms: Independent Probe Into Instagram Shut Down

Tech - Published date: .

AlgorithmWatch ends newsfeed study after 'thinly veiled threat' AlgorithmWatch, a non-profit group based in Germany, sa... Read more

Watchdog Slaps Down Three's Claims To Be Building The UK's 'fastest 5G Network' – Again

Tech - Published date: .

Company can't seem to help running its mouth, despite ASA's ruling last year The Advertising Standards Authority (ASA) ... Read more

Google: About That Whole Getting Rid Of Third-party Cookies Thing – We're Gonna Need Another Year Or So

Tech - Published date: .

Plan to reinvent advertising turns out to be more difficult than expected Google, which makes the only major browser no... Read more

Guy Who Wrote Women Are 'soft, Weak, Cosseted, Naive' Lasted About A Month At Apple Until Internal Revolt

Tech - Published date: .

Ad tech engineer out after autobiography sparks protest – and what does this say about iGiant's hiring process? Updat... Read more

Signal Banned For Booking Obviously Targeted Ads? That Story's Too Good To Be True, Facebook Claims

Tech - Published date: .

Antisocial giant dismisses chat app rival's 'stunt' in escalating war of words Encrypted messaging service Signal on Tu... Read more

Google Says Once Third-party Cookies Are Toast, Chrome Won't Help Ad Networks Track Individuals Around The Web

Tech - Published date: .

Notes an 'erosion of trust' – gee, wonder who could be responsible for that... Google says it will not come up with n... Read more

Television Advertising Volumes Up 23% In January, Shows BARC Data

Banking - Published date: .

It can be noted that the pandemic led to a drop in economic activity which impacted advertising deeply. Read more

ITC Accelerates Digitisation To Enhance Operational Effectiveness: Puri

Banking - Published date: .

Diversified business entity ITC has accelerated digital transformation under the company's future-ready strategy to enha... Read more

Expecting Moderate Growth In FY21 Subscription Revenue: Zee Entertainment

Banking - Published date: .

Media firm Zee Entertainment Enterprises expects a moderate growth in its subscription revenue although its overall ad r... Read more

Australia Unveils Law Forcing Tech Giants To Pay For News

Breaking - Published date: .

Both Facebook and Google say advertising revenue linked to news content is a small fraction of their overall revenue. Read more