Franklin Madison Partners With US Reinsurer Sirius America

Franklin Madison Group, an insurance marketing services provider, has formed a strategic partnership with reinsurance firm Sirius America.

The partnership is part of Franklin Madison’s plan to invest in product innovation and distribution development for banks and credit unions, a release explained. The same deal is also expected to boost the marketing firm’s insurance solution portfolio, which includes accidental death and dismemberment, recuperative care, hospital accident plan, and life insurance offerings.

“We are focused on generating meaningful growth in the United States, and this partnership with Franklin Madison provides us a unique opportunity to grow in the affinity marketing space with a market leader,” said Sirius America US head of accident and health Thomas Leonardo.

“Sirius America is the perfect addition to our current suite of strong carriers,” added Franklin Madison president and CEO Robert Dudacek. “This relationship delivers on our goal to provide industry-leading insurance products and marketing services through our brand partners.”

Franklin Madison is based in Tennessee, and is currently employing 200 people.

Headquartered in New York City, Sirius America focuses on property, accident, and health insurance products. The firm serves both North and Latin America.